We don't expect you to strive for average, so your multi-vitamin shouldn't either. Strong Multi-Vitamin covers your basic micronutrient needs by supplying your body with the vitamins and minerals to optimize your health and performance. Still, it goes far beyond the basic requirements with ingredients like Cognizin®, KSM-66®, and Chromax®. Cognizin® is a patented form of Citicoline, a nootropic ingredient supporting cognitive health, memory, focus, and attention. KSM®-66 has been clinically shown to reduce stress, enhance sleep quality, enhance memory, and improve athletic performance through strength and endurance. Chromax®, chromium picolinate, is supported by over 35 human clinical studies and has been shown to support cognitive function, weight management, food cravings, mood, and support for healthy glucose metabolism.